10:57 | Lima, Oct. 03 (ANDINA).
Peru's export and tourism promotion board PromPeru will attend ITB Asia 2013 in Singapore to further establish the Andean country as long-haul travel destination in this part of the world.
This will be the entity's third year in a row attending the leading trade show for the Asian travel market, alongside its four co-exhibitors which includes Tucano, Dasatariq, Travel Group and Inca Rail.
Likewise, proceeding ITB Asia, PromPeru will conduct a roadshow in Hong Kong and Taipei with eight Peruvian inbound tour operators in attendance from 28th to 30th October, 2013.
Thus, as a result of its increasing promotional activities in this region, Peru continues to see year on year growth of visitor arrivals from Asia.
Visitor arrivals from Asia have grown in the past three years, in particular from Japan, South Korea and China, strengthened by the burgeoning trade relations between Asia and Peru.
In 2011, the Andean country received 99,517 visitors from Asia (20% grown compared with 2010); in 2012, the arrivals grew in 14% with 116,192 visitors,
traveldailynews.asia reported
In search of more exotic destinations, Asian travelers are venturing further afield in pursuit of their once-in-a-lifetime holiday experience.
Moreover, Peru was chosen as winners for two awards at this year’s World Travel Awards, winning Best Culinary Destination at the World Travel Awards, for the second consecutive year, as well as PromPeru taking the title of Best Tourist Office in the Central and South America Edition for the third consecutive year.
Peru will host the World Travel Awards’ World Edition in November 2014.
(END) INT/LOG
Published: 10/3/2013