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11:33 France, England & Germany become biggest consumers of Peruvian fashion
 
  • Peru Moda 2008 will be held from April 23 to 25.Photo: ANDINA/Archive
    Peru Moda 2008 will be held from April 23 to 25.Photo: ANDINA/Archive
  • Lima, Apr. 14 (ANDINA).- The European countries, notably France, England and Germany have become the world’s biggest consumers of Peruvian fashion, due to its unique designs and high-quality materials used to manufacture the consumables, the designer Jose Miguel Valdivia reported Tuesday.

    He said that both the public and private sectors are seeking to strengthen the presence of Peruvian designs in positioned markets and enter new markets particularly the United States.

    Valdivia noted he will soon meet with representatives of recognized international fairs such as Magic Marketplace (Las Vegas) and Moda Manhattan (New York) to include the Peruvian designs in these fashion events.

    "Both American fairs are well-respected and are giving us the possibility to showcase our products. We have carry our own brands, and promote more than just clothes", said to Andina news agency.

    The Peruvian fashion is characterized the by its unique designs, and is becoming increasingly demanded because it uses the finest fabrics such as Pima cotton, alpaca and vicuna.

    (END) DCT/CSO/RMB


(AND227891)  Date: 14/04/2009

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